Fiat- Chrysler keep and now KILL Viper.

Started by F Body, July 11, 2009, 06:04:04 AM

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F Body

The Snake lives

Today, Chrysler announced that the Viper program is no longer for sale and that it will be continued to be produced past the end of the year at the Conner Avenue Assembly Plant. There was no mention as to why the decision was made or what will happen beyond 2010, but for now, the Viper is safe.



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VIPER



Dodge Viper SRT10 Will Live On

Auburn Hills, Mich. (July 10, 2009) -- Chrysler Group LLC announced today that production will continue for the legendary Dodge Viper SRT10.

Originally slated to cease production in December 2009, the Chrysler Group Connor Avenue Assembly Plant -- the exclusive home of Dodge Viper production since 1995 -- will continue to build the V-10 powered sports car. Chrysler Group is no longer pursuing a sale of the Viper business assets.

"The Dodge Viper has successfully captured the hearts and imagination of performance enthusiasts around the globe," said Mike Accavitti, President and Chief Executive Officer, Dodge Brand. "We're extremely proud that the ultimate American-built sports car with its world-class performance will live on as the iconic image leader for the Dodge brand. "

Introduced as a concept car in 1989 at the North American International Auto Show in Detroit, the Dodge Viper was designed and engineered to test public reaction to the concept of a back-to-basics, high-performance, limited production sports car.

The reaction was so overwhelming that customer orders began to flow in even before the auto show was over. Chrysler Corporation immediately decided to determine the production feasibility on transforming the crowd-pleasing Dodge Viper show car into a limited-production sports car in no more than three years.

In May 1990, after months of intensive study and testing, Chrysler Corporation announced that the Dodge Viper, powered by an aluminum V-10 was a "go."

Dodge Viper production began in May 1992 at the New Mack Assembly Plant and was moved to Conner Avenue in October 1995. Viper V-10 engine production transferred from Mound Road Engine to Conner Avenue Assembly in May 2001. In 2008, Dodge introduced the all-new, fourth generation Dodge Viper SRT10. With more horsepower, more torque and more than 30 exterior and interior color combinations, the latest Viper gives enthusiasts the performance they expect on the track and off, with more factory customization options than before.

For 2009, the Dodge Viper SRT10 offers outrageous power, with an 8.4-liter, 600-horsepower (450 kW) V-10 engine contributing to blistering acceleration (0-60 mph in less than four seconds, 0-100-0 mph in the low 12-second range), setting an American sports car benchmark.

To date, more than 25,000 Dodge Vipers have been built.



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F Body

More Snake news today

This morning, Ralph Gilles, CEO of the Dodge car brand, dropped big news on the Viper. After going back and forth for the past 18 months on what to do with Viper, Chrysler has decided that production of the current Viper will end in July 2010

However before that happens, 500 final cars will be built that, according to Gilles, will be the most special Vipers ever. Gilles explained that the company wanted to preserve the value of existing Vipers by not continuing the current generation indefinitely. He didn't give any details on what would be special with the final 500 cars

But fear not Viper fans Gilles also revealed that an all new car is being developed with a launch targeted in 2012! Even better the Viper will be getting some help from Chrysler's new Italian colleagues, lets hope it's not a rebadged Fiat 500

Jamieg285

Quoting: F Body
Even better the Viper will be getting some help from Chrysler's new Italian colleagues, lets hope it's not a rebadged Fiat 500


With a Viper engine?  That'd be fun